"… We are increasingly in landscape where media is global, social, ubiquitous and cheap." - Clay Shirky

"1. The internet is the first medium in history that have native support for groups and conversations at the same time… the internet gives us the many to many pattern. For the first time, the internet is natively good at supporting these kinds of conversations.

2. It also becomes the motive carriage for all kinds of media. That means that every medium is right next door to every other type of media. The internet is therefore less a source of information than a site of coordination.

3. Members of the former audience can now be producers and not just consumers.”